A new brand campaign shared exclusively with Campaign US appeals directly to younger generations by showing the IRL ...

A little more than a year after Astellas Pharma won Food and Drug Administration (FDA) approval for geographic atrophy (GA) ...

For any brand looking to turn a bold idea into a lasting legacy, the answer lies in transforming ideas into experiences that ...

“Traditional roles may be changing, but new opportunities are emerging, especially in areas such as creative technology, and ...

Unilever has tended to use three main groups, WPP, Omnicom and Interpublic, for media-buying globally in the recent past but ...

Mantis' Fiona Salmon unpacks the alarming rise of children diving into skincare routines, calling out brands for turning a ...

Disney chairman Josh D’Amaro took the stage at HubSpot Inbound in Boston last week to discuss the company’s focus on ...

At a New York City event Wednesday, SeeHer officially unveiled its first TV spot — a 30-second ad that depicts the newest ...

Omnicom’s share price has set a new record after breaking the $100 barrier. The stock hit a peak of $103.90 on 19 September ...

The new brand ambassador is a fully sentient, 7-foot-tall, 5-Cheese Mac & Cheese mascot. Appropriately named “Mac Scott,” the ...

American Egg Board’s multi-year Meant to be Broken campaign officially launched August 1 as a collaboration between the board ...

This increase in billings was due predominantly to the only recently reported June win of Wegmans Food Markets, worth $15m.