Audience Is Everything®
WEBA global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
TOP 10 | Nielsen
WEBSource: Nielsen Ad Intel notes: Excludes PSAs. Spot TV Live+7 for P2+. Spot TV is inclusive of Nielsen’s top 10 Hispanic DMAs based on TV households. Political advertising pricing varies by station and is subject to change, therefore cannot be compared to previous time periods. Note: Uncategorized promotional ad spend and impression data ...
About - Nielsen
WEBNielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with trusted intelligence that fuels action. Leadership. Empowering our teams and clients with expertise. SEC Filings.
Local TV Ratings - Nielsen
WEBLocal broadcasters and agencies need trusted measurement solutions to get an accurate picture of what their audiences are watching–when, where, how often and on which platform. Nielsen’s Local TV Measurement solution delivers unparalleled insights into what audiences are watching across 210 local designated market areas (DMAs).
The Nielsen Annual Marketing Report Hub
WEBThis hub features the latest reports, data and insights related to The Nielsen Annual Marketing Report series. The report is driven by a national survey conducted across 250+ marketers across a variety of industries focused on media, data, technology and measurement strategies. Scroll down to discover how marketers are approaching …
Insights - Nielsen
WEBFanáticos: Nielsen’s playbook on Hispanic media consumption and sports engagement. This report provides deeper insights into how Hispanic fans engage with sports media and are shaping the future of U.S…. TV & streaming.
Media Planning Tools - Nielsen
WEBAccess syndicated and custom consumer research that will help you shape successful brand, advertising and marketing strategies. Streamline your marketing process by profiling and activating audiences across digital platforms with the enriched data sets of Nielsen Marketing Cloud. Maximize CPG advertising effectiveness with data to better ...
Cross Media Measurement | Nielsen
WEBGet de-duped with Nielsen ONE See your cross-media audiences clearly. Consumers today are moving seamlessly between devices and platforms. Leveraging the industry’s most reliable and comprehensive data backed by leading data science, Nielsen ONE offers the deduplicated view of audience engagement you need to plan, optimize and measure …
Total Media Solutions - Nielsen
WEBDiscover key business opportunities and accelerate growth with total media solutions that give you a comprehensive understanding of today’s landscape.
Marketing Cloud Solutions - Nielsen
WEBPower your data-driven advertising with a seamless media buying platform built for and to protect all audiences. Collect, organize and activate data directly from Nielsen Marketing Cloud to form a complete view of the consumer using our universe of premium, first, second and third-party audience data. Built with the next-generation integrations ...